Press Kit

Journalists, writers and bloggers have asked for information about our company. We have created this page as a resource for them.
 

Media Releases

This section will link to the most current press releases as they are launched

• VroomVroomVroom Out of Beta - October 1
   
• Going Green, Seriously
  

That’s Quite a Name—What Does Vroom Vroom Vroom Do?

Vroom Vroom Vroom is a newly launched car rental Web site that offers fast, easy booking, hassle-free reservations, and the lowest prices available, not to mention a breath of fresh air—literally.

Company History—Not Just the New Kid on the Block

Vroom Vroom Vroom may be a fresh-face on the U.S. market, but the brand’s certainly not wet behind the ears. The Australian-based company launched ‘down under’ in 2002 and grew quickly to become the top online resource for car rentals in its home country. It was recently ranked second in Smart Magazine’s Top 50 fastest growing and innovative companies in Australia. Over the past 6 years, the company has expanded its services throughout New Zealand, the U.K. and Canada. Vroom Vroom Vroom tip-toed into the American cyberspace as a deal aggregator, and in September, 2008, it launches out of beta as a full-service car rental booking agent with advanced technology, the best deals and the highest level of customer service.

Vroom Vroom Vroom’s Philosophy

Vroom Vroom Vroom’s success comes from a fast-idious focus on understanding its customer and responding to the ever-changing marketplace. First launched to fill a niche in the online travel sector for car rental reservations, as competition grew, the company adjusted—introducing features like side-by-side price comparisons (now considered standard) and a drop-down menu of rental locations to speed up the booking process. With the U.S. launch, Vroom Vroom Vroom is again innovating—introducing a program to offset carbon on all car rentals, at no cost to the customer.

The brand maintains an easy-going, fun personality that encourages two-way communication with customers. Vroom Vroom Vroom asks customers who book on its site a single survey question. The questions change weekly and get down to the important things, like what customers would prefer as a gift with purchase. (In case you’re curious, travel mug was the clear winner—selected by 40% of respondents.) Other questions have included preferences in news topics, favorite Olympic sports and travel destinations, as well as service-related matters.

Benefits

• Lowest Price Available, Guaranteed—In fact, if a customer is able to find a lower price online within three days of making their reservation, Vroom Vroom Vroom will not only refund them the difference in price, they’ll give them $10 for their trouble. (Provided that the customer sticks with the Vroom Vroom Vroom reservation, of course.)
• Faster than the Speed of Light—pardon the hyperbole, but Vroom Vroom Vroom has recorded the fastest online car rental booking on its site at 28.5 seconds.
• No Hidden Fees—Prices quoted up-front include all taxes and fees (charged by the rental agencies, not us!)—so there are no surprises when you complete the reservation.
• Hassle-Free Rentals—Unlike school, or work, or a bad date, you don’t even have to call in sick! No credit cards are needed until car pick-up and there are no fees for changing or cancelling reservations, even if you just don’t show up.
• Real-Time Pricing—Vroom Vroom Vroom has direct connections to its partners, without relying on ancillary sites; so customers get the best deals available, in real-time.
• Lots of Extras—The “Geek Travel Guide” is a list of 25 online apps to make planning your travel easier, like carpool networks, tools for finding gas and radio stations and resources for business travel. The site also features travel guides to major cities like Chicago, New York and San Francisco, as well as tourist tips for planned and “accidental” vacations.

Green Initiative

Carbon offsetting for car rentals, at no cost to the customer. Vroom Vroom Vroom did due diligence to ensure that its contributions go towards projects that meet the highest quality standards: independent review, ongoing monitoring and measurable reductions.

Fearless Leaders

Peter Thornton, CEO, London
“There is only one thing worse than being witty - not being witty.”

Richard Eastes, International Director, Brisbane, Au
"Whether you think you can or can't, you're right." -Henry Ford

Vroom Man, Company Mascot, International
“Try Me, I’m Fast and Easy!”

Vroom Vroom Vroom Partners

Vroom Vroom Vroom currently has partnerships to offer the lowest rates and highest level of customer service on rentals from: Alamo, Avis, Budget, Enterprise, Hertz, National and Thrifty.

For Eco-initiatives, Vroom Vroom Vroom has selected Carbon Neutral because of its high standards and reputation for legitimacy.

Vroom Vroom Vroom Reading

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Media Contacts:

For more information, photos or to schedule an interview, please contact:
 

PJ Inc. Public Relations, 212.629.8445
 

Pamela Johnston, pamela pjinc.net

Samantha Freeman, samantha @ pjinc.net

Keep on Vroomin’…